Logos & Brand Guidelines

The guidelines outlined below will help you use the PAS Logos and Brands in order to advertise or promote PAS products, programs, and services. If you'd like to make use of any logo or brand that is not covered by these guidelines, or if you have questions on using the PAS Logos, you must contact us.

Usage Guidelines

Dos & Don'ts

  • Use the official PAS logos in their unmodified forms.
  • Use the white logo on darker backgrounds.
  • Use the black logo on lighter backgrounds.
  • Use a transparent logo when placing over imagery or a background.
  • Alter the aspect ratio or distort the logo in any way.
  • Change the colors of the PAS logo.
  • Use any older versions of the PAS logo other than the official logos listed below.
  • The PAS logo must always be clearly legible in print and digital format. For example, do not use a dark logo on a dark background, or a white logo on a light background.
  • Use any other marks or logos to represent the PAS brand.

Official PAS Logos


Primary Black Logo

✓ Black logo
✓ Open orange circle
✓ White/light background
✓ Transparent



Primary White Logo

✓ White logo
✓ Open orange circle
✓ Black/dark background
✓ Transparent



Secondary White Logo

✓ White logo
✓ Open white circle
✓ Black/dark background
✓ Transparent


Official PAS Colors

The PAS brand uses a simple color palette of orange, black, and white that conveys creativity and confidence.


Hex #f15a2a
CMYK: 0, 8, 93, 0
RGB: 241, 90, 42

Pantone Solid Uncoated: 166 U
Pantone Solid Coated: 7579 C


Hex #000000
CMYK: 0, 0, 0, 0
RGB: 0, 0, 0

Outdated Logos

The following logos are outdated and should not be used. Please download the official PAS logos above and replace any outdated logos that may be in use. If you are using another old PAS logo not listed here, please also replace with an official PAS logo. If you have questions about an older PAS logo, please contact us.

PAS Logo Black_White Transparent-300
PAS Logo PMS_2color (3)-300

Contact Us

Percussive Arts Society
110 W. Washington Street Suite A 
Indianapolis, IN 46204
T: (317) 974-4488
F: (317) 974-4499
E: percarts@pas.org