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Industry News — April 2021

Apr 21, 2021, 08:00 AM by Rhythm Scene Staff

Marching Arts Educators Community
The “Marching Arts Educators” is a new educator-centric community created through a partnership between Conn Selmer Inc. and the Blue Devils Drum & Bugle Corps. The purpose is to facilitate access to valuable educational information and discussion centered on the pageantry arts. The community will provide a place for directors to share ideas and learn best practices from a host of top-tier educators and clinicians across the country.

The Facebook page, “Marching Arts Educators,” launched March 4, 2021, offers opportunities for music educators to engage with a host of clinicians and educators who are some of the best in their respective specialties: brass, woodwinds, battery percussion, front ensemble, color guard, and electronic sound design, as well as highly regarded marching band directors across the country.

On the second Wednesday of each month, the Marching Arts Educators Webinar will take place from 8–9 p.m. EST, focusing on a topic of relevance to marching arts educators everywhere.

2021 Product Tours on YouTube
A global audience of thousands tuned into Drum Day LA, a free livestream event held on February 5, 2021 to showcase the new products launched by Drum Workshop, Gretsch Drums, PDP, and Latin Percussion. Now available on the brands’ respective YouTube channels, drummers and percussionists can check out the very latest products at their leisure.

Drum Workshop fans can see J.R. Robinson tour the new products in the DW booth including footage of Thomas Lang demonstrating the Purple Core Collectors series and the DW Manufacturing pedals with colored footboards. DW’s “wood whisperer,” John Good, accompanied by session great Russ Kunkel, also takes viewers on a behind the scenes tour of the California factory including a visit to the Candyland showroom and the permanent display of Neil Peart’s R40 kit.

Eric Hernandez is the host for the PDP drums booth tour, which features the limited edition Twisted Ivory PDP kit, new Concept select snares, and the upgraded PDP hardware ably demonstrated by Tony Royster Jr.

Gretsch fans are treated to a tour of the new gear by Gary Novak with Keith Carlock and Gergo Borlai demonstrating their respective new signature snare drums.

Novak also shares his enthusiasm for Latin Percussion’s new products with exclusive performances by Stanton Moore using the Tambo-Stick he helped design and the versatile Tambo-Rings. Additional performances include Diego Alvarez & Friends using the new Wood Tapas and Camillo Molina & Marcos Torres playing the Barrill de Bombas.

Drum Day LA was a unique celebration of drummers and percussionists worldwide and an excellent way to share with the drumming world, during a pandemic, the exciting lineup of the company’s new gear for 2021. All the product and factory tours plus the performances will be available permanently on the brands’ YouTube channels.

DW TimelineProject Timeline
DW Music Foundation (DWMF) is delighted to announce Project Timeline, a new initiative with the objective of highlighting the importance of the African American musical lineage and the influence it has had on a wide range of music genres.

Project Timeline is a music-centric advisory board made up of manufacturing industry veterans and celebrated drummers and percussionists. It aims to deliver a program of working with schools in underserved communities to spark musical interest and engage young people of all ethnic backgrounds, ages, and abilities by donating resources including instruments and qualified, passionate educators.

Special Ambassadors for Project Timeline include award-winning percussionists Kevin Ricard, Mona Tavakoli, Taku Hirano (Fleetwood Mac), and drummer Trevor Lawrence Jr. (Dr. Dre, Herbie Hancock, LeAnn Rimes). 

Each year, during Black History Month, Drum Workshop will design and build an exclusive, limited edition run of 10 snare drums. These special drums will retail at $1,000 each with 100% of sale proceeds going to Project Timeline. For 2021 the all maple 6x14, 10-ply Collector’s Series drums are finished in Ivory Ebony Exotic with Piano Black lacquer bands and chrome hardware with special Project Timeline batter head.

DWMF invites you to join them, as the foundation reaches out to underprivileged, disadvantaged, and deprived schools to kindle music engagement, illuminate the potential, and embolden growth with each beat of the drum.

To learn more about DWMF, Project Timeline, and to purchase the limited-edition snare drums, visit

An Online Marketplace for Drummers
Many aspects of drumming, like so much of life, have moved online over the past few years. Unfortunately, due to this trend, serious drummers wanting to buy, sell, or trade drums, or just learn about the latest gear and how to take care of it, have fewer options when seeking a professional level of instruments, knowledge, and resources, online or off.

In order to revive the traditions and values of the classic drum shop in an online experience, George Lawrence launched, a marketplace and community where drummers, drum retailers, and drum manufacturers can promote and sell their new, used, and vintage gear. While DrumSeller’s online listings feature product images, videos, and descriptions that are seen by a global audience, the website also offers educational content about tuning, head selection, maintenance, and many other topics.

Lawrence is a successful touring and recording drummer, former drum shop owner, teacher, drum builder, and publisher of the Not So Modern Drummer magazine. According to Lawrence, DrumSellers is intended to be a modern, online version of the independent drum shop that supported the growth of drummers and drumming for the past 75 years. “The main ingredient of a successful drum shop was never just the drums,” explains Lawrence. “It was the people who worked there and provided the passion, education, experience, and expertise. It was about being a place to hang out with other drummers, as well. Today those qualities are too often missing.”

DrumSellers offers concierge-style, service for one low sales commission. When a buyer or seller contacts DrumSellers customer service for help or info, there will always be a knowledgeable drummer to respond. In addition, there is no fee for trades or to join the site to take advantage of its popular features like the community forum and the email update of the latest listings.

For more information, visit

HLAG Educational AwardsHIT LIKE A GIRL
Sponsors Contribute Lessons and Educational Awards. 
In recent years, Hit Like A Girl's mission has expanded from encouraging girls and women to become drummers to helping girls and women become better drummers. As part of this commitment to supporting and facilitating the growth of the female drumming community, prizes for this year’s contest feature a number of scholarships for lessons, workshops, and camps as well as exclusive opportunities to study with some of the top drum instructors in the world.

Educational prizes for Hit Like A Girl 2021 include: A lesson with Ableton Certified Specialist Danielle Thwaites, four private classes from a DrumHouse instructor or a pass to a virtual clinic by an international drum artist, lessons with studio legend Russ Miller from Gruv-X, lessons with Broadway drummer, author, and teacher Joe Bergamini from Hudson Music, access to online courses for beatmaking and finger drumming from Melodics, Summer Shot Scholarships from Musician’s Institute, one-year tuition and a feature on the My Drum Lessons website, a one-semester band and lesson package from School of Rock, a one-hour private lesson from international drum ambassador Dom Famularo, and an hour of legal advice from entertainment lawyer Paul Quin from The Sessions.

Berklee College instructor Sergio Bellotti and Cirque du Soleil Amaluna drummer Emilie Cleuver have agreed to provide online lessons as special awards, while four one-hour, online lessons with world-renowned drummer/educator Emmanuelle Caplette are being provided on behalf of Hit Like A Girl’s “Stick Together” project. The ongoing program features stick control exercise videos by drummers from around the world on the Hit Like a Girl Instagram page plus a selection of Rewards from Sheet Music Plus, Tom Tom, and Hudson Music on the HLAG website.

Finally, the “Hit Like A Girl Power Pack X” (presented by Hal Leonard) features free downloads of educational content and is available to all contestants. This year’s participating Power Pack sponsors include Hal Leonard, PAS, Hudson Music, Drum Channel, Drumeo, School of Rock, Tom Tom, Digital Drummer, SoundGirls, and more.

To learn more about HLAG-X rules, sponsors, judges, prizes and more, visit

Eastman School of Music Honored
Yamaha Corporation of America has named the Eastman School of Music, University of Rochester as a 2021 honoree in its inaugural Institution of Excellence program, acknowledging the school’s extraordinary commitment to innovation in the study of music. Only 10 outstanding schools nationwide earned the prestigious designation this year.

Yamaha is committed to working with Eastman in substantive ways for the long-term growth and benefit of its music students and faculty. The Institution of Excellence program is tailored to respond to each honoree’s unique mission and the designation unlocks benefits for the institution, its faculty and its students.

“We chose the Eastman School of Music for its outstanding work in elevating the quality and relevance of leadership throughout the field of music education,” said Dan Rodowicz, senior director, Institutional Sales, Yamaha. “From foundational programs like the Institute for Music Leadership to providing opportunities such as the Eastman Leadership Conference and Academy, Eastman is extraordinary for fostering collaboration among up-and-coming leaders. Working with partners like Yamaha, Eastman has built a unique ecosystem designed to equip leaders for practical, impactful careers. This is all part of a program that demonstrates our commitment to finding, celebrating and collaborating with institutions who share our vision for music’s crucial role in society.”

“We are grateful to Yamaha Corporation of America for recognizing Eastman as an Institution of Excellence,” says Jamal Rossi, Joan and Martin Messinger Dean at the Eastman School of Music. “Yamaha has been a wonderful partner and supporter of our academic and musical goals for many years. It is an honor to be recognized for the positive impact our school and alumni are making in the world.”

Yamaha and Eastman have enjoyed a longstanding relationship. The Yamaha Graduate Fellows program at the Eastman Leadership Conference, established in 2017 and run by Eastman’s Institute for Music Leadership, recognizes Eastman’s role as a trailblazer in music leadership and development, and provides current and future music school leaders the opportunity to learn and discuss policies, programs, and strategies in a collaborative, professional, and musically rich environment. Yamaha graduate fellows receive full tuition scholarships, made possible through the generous support of Yamaha Corporation of America.

This year’s 10 schools were selected by Yamaha following a rigorous, nationwide nomination and review process. Honorees are chosen for their dedication to providing unique and challenging experiences to their music students through diversity of thought and curriculum, exposure to a wider variety of voices and opportunities, and an emphasis on preparing students for the modern world of music. Each year, new Institutions will be selected for recognition and added to the roster.

For more information about Yamaha Institutional Solutions, visit

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